Job Summary

The Area Head for Project Development (Bacolod) is directly involved in the development of the project from its inception to completion and turnover of the property. Responsible for the analytical aspects of the projects, which include, but not limited to, market and target analysis, site analysis. financial feasibility, etc. Conceptualizes and implements effective marketing campaigns and is responsible for sales forecasting to ensure the financial stability of the project.

KEY FUNCTIONS/DUTIES AND RESPONSIBILITIES:

Project Inception

• Recommends the highest and best use of the property based on the market and competitor scan.
• Maximizes the site's physical attributes to produce the best value of inventory considering the development cost.
• Prepares financial feasibility of the assigned project for the assigned projects.

Project Planning

• Prepares conceptual brief of the project, which includes, but not limited to, theme or concept of the architecture, product type, competitive benchmark, schedule or timelines, zoning requirements, open spaces and amenities.
• Coordinates directly with Permits and Licenses for all necessary permits prior to the commencement/construction of the project.

Project Implementation

• Prepares a financial analytical review between the project's budgeted costs and expenses versus the actual costs and expenses.
• Prepares budget for the Sales and Marketing team's new and existing projects
• Adjusts sales activities based on the allotted budget and relocates budget as needed
• Formulates sales and marketing programs and prepares sales forecasts for various projects.
• Sets the pricelist and recommends a new pricing level as needed.
• Uploads the inventory of the project to the FREBAS system.
• Supervises and regularly updates the inventory in the system.
• Directs the Implementation of promos and incentives for sellers and buyers and analyzes its effectiveness.
• Supervises effective sales activities to achieve productivity targets.
• Conducts meetings, interviews and trainings with Brokers as needed.
• Coordinates travel/trip arrangement, training and meeting schedules with sales team, brokers, clients and other departments
• Supervises all administrative requirements, policies, procedures and other HR and Admin-related activities.
• Ensures the productivity of open houses and other sales and marketing activities.
• Checks, prepares and recommends acceptable EAM's for approval.
• Conceptualizes marketing ideas based on the target and market analysis.
• Directs the fast and efficient preparation of communication and/or marketing plans and ensures proper execution of all marketing campaigns in all channels
• Monitors the quality and quantity of all marketing collaterals from creation to production
• Programs the Order to Construct (OTC) that can ensure the fast and efficient completion/delivery of the project.

Project Turnover

• Oversees the entire turnover process and monitors the turnover and acceptance rate of customers.
• Sets quality standards and timetable to ensure smooth turnover of units to customers.

Property Management

• Manages maintenance fund (i.e. collection and disbursement).
• Coordinates and manages the work of other units involved in the project.
• Facilitates the formation of Home Owners Association or Condo Corp.

EDUCATION, TRAININGS, LICENSES REQUIRED:

• Bachelor's degree holder in Business, Marketing, Economics and other related courses
• With at least 10 years or more experience in related track
• Has experience in Business Operations, and Real Estate Development

Please refer to job description.