Position Title: Digital Marketing Specialist

Work Location: Alabang

Work Setup: Onsite

Work Schedule: Day Shift (6:00 AM – 3:00 PM)

Implement, optimize, and monitor digital marketing strategies to enhance online presence, generate leads, and support overall branding efforts in collaboration with internal teams and external agencies

• Implement and continuously optimize SEO strategies to improve search engine rankings and visibility
• Build and manage landing pages using WordPress, Elementor, Unbounce, or Wix
• Compile and analyze marketing data, including traffic, lead generation, and conversion metrics
• Collaborate with external marketing agencies on branding, advertising, and promotional efforts
• Assist with creating marketing materials and digital assets for email, social media, and websites
• Use CRM systems (HubSpot, Zoho, Salesforce, or similar) for customer journey and campaign automation
• Monitor website and campaign performance via Google Analytics, SEMrush, or Ahrefs
• Ensure marketing activities align with brand tone and strategic goals

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 2+ years’ experience in digital marketing, focusing on SEO, web content, and campaign coordination
• Prior experience working with Australian companies
• Proficiency with WordPress and CRM platforms such as HubSpot, Zoho, or Salesforce
• Experience creating and managing landing pages using Elementor, Wix, or Unbounce
• Solid understanding of digital tools: Google Analytics, Google Ads, SEMrush, Ahrefs, Meta Ads Manager, etc.
• Basic graphic design skills using Canva, Adobe Photoshop, or Figma
• Excellent communication and collaboration skills, especially with external agencies
• Strong attention to detail, self-motivated, able to manage multiple tasks and deadlines
• Prior experience with marketing or creative agencies is a plus